As a key field related to human health and quality of life, the life sciences industry is undergoing deep transformation led by digital intelligence. With the development of artificial intelligence technology, the industry is gradually moving from traditional marketing models toward more intelligent, personalized, and precise approaches. This not only reduces costs and improves efficiency for the industry, but also provides patients with more precise personalized treatment solutions.
On July 5, 2024, the Life Sciences Omnichannel Digital Precision Marketing Seminar hosted by MeDomino concluded successfully. More than 20 management-level guests from marketing, digital, IT, procurement, and other departments of pharma and medtech companies gathered in Shanghai to discuss the latest industry trends and changes, explore digital-intelligence strategies and application practices for new technologies such as AIGC, and build an enterprise omnichannel precision marketing loop.
MeDomino specially invited a Digital COE Lead from a pharmaceutical company, a digital marketing head from a pharmaceutical company, a digital marketing head from a medical group, and a surprise special guest, healthcare digital transformation expert Ms. Zhang Rui, to exchange innovative strategies and share implementation experience with all attendees.
Through the discussion and sharing at this event, we hope every participant gained valuable insights. We also hope to inject new momentum into digital-intelligent transformation and precision marketing for pharma and medtech companies in the future. We look forward to meeting again.
MeDomino founder Lu Wenqing delivered a speech
Special guest Ms. Zhang Rui, healthcare digital transformation expert
