DPIS 2024, the 6th Digital Healthcare and Innovation Summit and Jinying Awards Ceremony, concluded successfully in Shanghai from May 15 to 17, 2024.
Last week, we previewed a major release on AIGC scenarios and paths for the pharma and medtech industry.
This week, as promised, we met new and old friends at DPIS 2024 and shared our latest insights on AIGC applications across scenarios.
Even more exciting, we were recognized by clients on site. We are truly honored.
MeDomino CEO Lu Wenqing delivered a speech
At the event, Lu Wenqing shared common AIGC scenarios for pharma and medtech companies, scenario selection principles, an industry evaluation system for models, the organic integration of artificial intelligence and precision marketing, and, of course, important case studies.
He said that large-model iteration is like waves on the beach. AIGC projects must first be implemented in high-frequency, high-fault-tolerance business scenarios, then launched quickly and iterated quickly to create business value for more partners. Do not repeatedly pursue over-polished details.
At this point, Lu Wenqing presented an AIGC project co-created with a pharmaceutical company: AIGC content Q&A. The project has been live for four months. Here are two figures: the highest Q&A volume for a single user reached 147, and the peak period reached 14 questions per day. Deeper analysis of these numbers can reveal more granular business needs and scenarios.
Artificial intelligence has many direct application scenarios in precision marketing for pharma and medtech companies. When combined with customer insights, it becomes even more powerful:
It can analyze customer beliefs and form customer journeys.
It can also fully use customer data to provide direct support to frontline teams, unleash the value of data, and empower sales representatives' daily work.
At the same time, it empowers marketing and medical teams to allocate resources precisely and personalize customer engagement based on deep customer insights, achieving the best customer experience. Click through to "next-generation digital-intelligent closed-loop precision marketing."
There is too much practical content to cover here, so we will discuss it in detail next time.
